Brand Design

Everytime you get paid for something, whether it is your product or service, or even your salary, you are being paid for your brand. And your brand is being strengthened.

Your brand constantly emanates from you. Even beyond the world of commerce and professional projects. Impacting every aspect and dimension of your personal and individual life.

This DesignRev event on Brand Design is special. Nitrogen, meet Glycerine. Yes, you get two power-talks. For the price of free.

Talk 01: Why And How To Build Your Personal Brand

• Power of Personal Branding
• Understanding your values and purpose
• Integrated approach
• Power of content
• Social media strategy

Speaker: Harbinder Narula

Personal Brand Strategist.

Harbinder is ex-Google/YouTube, IndiaTimes. He's earned his stripes all right. An industry-veteran, he loves to share how you can leverage your brand with the power of your personal and professional network.

Talk 02: Brand Design For Dhakkans :-)

A Brand is like a living thing. The Design of a Brand is always in a state of constant flux. You keep redefining yourself, and refining your products and services. What started out with simplicity, soon gets way too complicated.

You could be an individual professional, a startup, an NGO, a small retail-outlet or enterprise, a large firm, a corporate, an MNC, or even a government agency. How do you comprehend the true, dazzling power and depth of a constantly evolving brand, from start to finish? In this brief but intense talk formed out of Design-Thinking, get a grip with some handy frameworks and insights. These allow you to weild the most complex of branding issues with remarkable clarity and ease.

•  Get started with the Gold C.O.I.N framework for Brand Design
•  Be wary of the one-trick pony. The current product and service never define a brand
• The Design of the name, logo, colors, tone-of-voice, emotions, and the design-think of the clarion-call of the brand.
• Teach the baby elephant how to tread on egg-shells.
• How the biggest enemy of your brand is destined to be your own brand.
• Managing the complexities of a brand through its entire life-cycle.

 Speaker: Niyam Bhushan

Brand Design | Design-Thinker | UX Design Professional

TEDx Speaker. Founder: DesignRev.in

Niyam is the author of the book "The Art of Logo Design" published 2006, which continues to be used world-wide by designers and their clients alike, to navigate through the highly-nuanced labyrinths of Logo Design. It is published under a creative-commons license and available on the web. Niyam has also authored several brand design projects through his career, mostly international, or else world-class from India.

Okay, enough said. More about our Outreach Partner please.

91springboard

While most co-working spaces are focussed on their tables and chairs and cubicles, 91springboard has always stood apart for its immense community-nurturing mojo, its goodwill with the industry, and comprehensive ecosystem it taps into to support its growing tribe.

And who's bringing you this event?

DesignRev.in

The Design Revolution from India, or DesignRev.in as it is more popularly known, aims to kickstart a revolution in Design from India that sweeps across the world. With over 42 workshops on UX Design and Design-Thinking, across 8 locations in India, over 4 years, and with over 200 startups mentored, DesignRev.in has barely scratched the surface. We need 100 million Design folk from India. DesignRev.in is supported by NASSCOM and its initiatives, Design4India and 10000Startups.

Okay folks, see you Tuesday afternoon. The after-event tea and coffee and discussions on Brand Design are always stimulating too.

Terms and Conditions

1. Registrations are offered on a first-come-first-served basis, and are limited.
2. Similarly, seating is available on a first-come-first-served basis, with limited capacity. So please be early.
3. The organizers reserve the right to cancel the event. In such a case, participants who registered will be informed on their provided email-id.
4. DesignRev workshops and events always have a hint of fun and playful. So please partake in the spirit with your good vibes.