Event Capital & BookMyShow bring together ‘Festival of Festivals’- a collective of India’s most varied live event IPs to add fillip to entertainment sector
This 3-day grand collective of upto 15 of India’s top home-grown IPs will raise funds for the artist community impacted by the Covid crisis, supported by BookASmile
India’s leading event IP company, Event Capital and BookMyShow, India’s destination for all things entertainment, today announced the launch of ‘Festival of Festivals’, a curated collective of India’s most sought after IPs (intellectual properties) across genres such as music, food, literature, languages, fashion and more to boost India’s heavily impacted entertainment sector through the Covid crisis. A one-of-its-kind initiative, ‘Festival of Festivals’, a three-day high octane virtual feast which will be home to upto 15 festivals across multiple genres and over 23 hours of live content, starting August 14th, will raise funds for artists across the live entertainment community impacted by the pandemic. Reliance Digital is the presenting sponsor.
Saluting the effort of scores of artists who are the pillars of the entertainment sector, ‘Festival of Festivals’ will donate a portion of the overall proceeds raised, towards the live entertainment artist community in India, supported by BookMyShow’s charity initiative BookASmile for the NGO Anahad, to aid performance workers hit by the health crisis.
